Multi-Touch Attribution: Driving Foot-traffic to dealer locations
CAMPAIGN OBJeCTIVE:
Data & Engineering
Multi-Touch Audience Attribution Platform (MAAP) Withinsites™
MAAP Withinsites™
Our Multi-Touch Audience Attribution Platform (MAAP) Withinsites solution enables you to identify, build and precisely target dynamic audiences using our demand-side marketing intelligence and location-based technology.
Enrich first-party data from your web analytics and marketing campaigns to get a better understanding of purchase path for customers.
Serve dynamic ads to customers while they move through the buyer cycle. Prove the impact of your digital and offline campaigns with Geometry, Location Data, and Analytics to see a higher return on ad spend.
Explore our platform capabilities:
CAMPAIGN Timing:
Estimated 6-8 weeks
How it works
Our track audience activity between specific buyer stages cross device and measure real online and offline geo-conversions across channels for your retail business.
HOW It WORKS:
Identify Audience
Identify location based audiences and places of interests on map.
Build Audience
Identify target store locations and points of interest.
Target Audience
Identify target store locations and points of interest.
Enrich Data
Identify target store locations and points of interest.
Serve Ads
Identify target store locations and points of interest.
Measure Attribution
Identify target store locations and points of interest.